About us
One of Europe’s leading investment firms, our vision is to reshape the future of investment.
Backed by BNP Paribas Group, we are a global investor with the scale, depth, and breadth to deliver for a more diverse range of clients.
Our Partnership Principles
Our firm is a recognition that investors have differing investment needs. Our philosophy and our solutions are designed to serve them all.
The BNP Paribas Asset Management Partnership Principles are central to this client-first approach.
We listen actively
Every partnership begins with clarity of understanding.
Our clients’ ambitions, priorities, and challenges are our starting point.
Listening actively allows us to shape strategies that are as unique as the clients we serve.
Because of our global perspective and deep expertise across markets and asset classes, we turn insight into competitive edge.
This is how lasting partnership is made.
We act decisively
Clarity drives conviction and ensures alignment of interests.
Once goals are defined, we think boldly and move incisively, guided by our insight, experience, and discipline.
Our entrepreneurial mindset and systems-thinking connect global trends with real-world opportunity, helping us see beyond market noise.
With deep expertise across traditional and alternative asset classes, we ensure our clients capture long-term value by navigating change.
This is how performance takes shape.
We deliver transparently
For us, partnership means accountability, to our clients, to our people, and to the world in which we invest.
We are driven by the trust placed in us and invest with conviction.
Managing risk and opportunity with discipline and foresight, we are focussed on delivery.
We build honest and open dialogue with the clients whose goals we serve.
This commitment endures through market cycles.
This is how trust is built.
BNP Paribas Asset Management in numbers
We are a top 3 European asset manager in long-term savings2 and alternative assets3, with over 20 years of integrating sustainability into our investment processes.
in total assets under management1
in long-term savings assets under management2
in alternative assets under management3
with an active presence4
[1] As at 30.06.2026. Assets under management including assets under advisory
[2] #1 in European long-term savings. Source: ranking based on assets under management (AuM) as of 31 December 2024 for internal and external insurers and external pension funds (global AuM for European asset managers; European AuM for non-European asset managers).
[3] #1 European alternatives platform. Source: BCG, based on assets under management as of 31 December 2024.
[4] As at 31.03.2026. Number of countries including Joint Ventures.
Important information
This material is issued by BNP PARIBAS ASSET MANAGEMENT Malaysia Sdn Bhd, an investment management company holding a Capital Markets Services Licence under the Capital Markets and Services Act 2007 of Malaysia, having its principal place of business at Vista Tower, Level 48D, The Intermark 348 Jalan Tun Razak 50400 Kuala Lumpur, Malaysia. This material has not been reviewed by the Securities Commission Malaysia.
This material is produced for information purposes only and does not constitute:
- an offer to buy nor a solicitation to sell, nor shall it form the basis of or be relied upon in connection with any contract or commitment whatsoever or
- investment advice.
Opinions included in this material constitute the judgement of the investment management company at the time specified and may be subject to change without notice. The investment management company is not obliged to update or alter the information or opinions contained within this material. Investors should consult their own legal and tax advisors in respect of legal, accounting, domicile and tax advice prior to investing in the financial instrument(s) in order to make an independent determination of the suitability and consequences of an investment therein, if permitted. Please note that different types of investments, if contained within this material, involve varying degrees of risk and there can be no assurance that any specific investment may either be suitable, appropriate or profitable for an investor’s investment portfolio.
Given the economic and market risks, there can be no assurance that the financial instrument(s) will achieve its/their investment objectives. Returns may be affected by, amongst other things, investment strategies or objectives of the financial instrument(s) and material market and economic conditions, including interest rates, market terms and general market conditions. The different strategies applied to financial instruments may have a significant effect on the results presented in this material. Past performance is not a guide to future performance and the value of the investments in financial instrument(s) may go down as well as up. Investors may not get back the amount they originally invested.